It seems as if everyone with a website is looking for the magic bullet that will give them more visitors to their websites to increase the amount of leads and sales.

No such bullet exist, however getting your sites indexed and ranked is not all that difficult either.

First- there's what's called on page optimization.

This is where you modify your title tags, your description and making sure your coding is proper with the right amount of keyword density while targeting the keywords that you're going after.

While this is important, in my experience it has little to do with ranking in the search engines.

In my experience, it's all about getting incoming links to your site.

This is what's referred to as Off Page Optimization.

And spam links will not do.

The higher quality of a link is key. A good indicator of the quality of a site is using Google's Page Rank.
Google's Page Rank is like a voting system. Whoever gets the most high quality links wins the search game. Google will rank a site based on the number of incoming links from 0-10. The higher the number, the site is viewed more as an authority site and gaining a link from one of these would trump getting a link from a low scoring site.

So, how do you gain links?

Glad you asked.

You have many options available, but one of the easiest is using articles like the one you're reading right now. With articles, you're given a author box at the bottom which will contain a link back to your website.

It's important that you use the anchor text as the keyword you're trying to rank for.

A simple 350 word article will work wonders for getting you instant traffic to your website. And the best thing is that this can be completely outsourced. There's numerous companies that offer article writing for very little money.

So, make it a commitment to get one article per day submitted to all of the article directors and watch you're traffic go through the roof. It really can make the difference in getting visitors to your website.