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Top 5 Recommended E-mail Marketing Companies - Time Savers in an Online World
By David Wetzel

There are so many e-mail marketing companies on the Internet it is hard to choose which one to select for your e-marketing campaigns. A review of the several companies using selected criteria of services provided to you and other companies was developed to base this selection of the top 5. The criteria used included:

  • Cost for services

  • Ease of use

  • Availability of a variety of templates for beginners

  • Auto-responders for customers that sign up

  • Opt-in and Opt-out forms

  • Follow-up messages to customer that open e-mails

  • Analytical data available, such as: bounce rate, open rate, non-open rate, click through rates, etc.

  • E-mail database ease of use

Using the above criteria and other factors, the following 5 companies were chosen as the top e-mail marketing companies (no particular order):

Aweber Communications - their core service is e-mail newsletters, automatic follow up messages, and auto-responders to automate marketing for businesses. Their benefits include the immediate delivery of auto-responder messages. Their ability to provide personalized letters to potential and current customers with the latest products or services information is a very important feature. Aweber automatic services are perfect for the small business owner.

Constant Contact provides an e-mail marketing services that are highly professional in its looks and service. They have over 300 customized templates from which to choose from when developing e-mail newsletters, cards, and announcements. It follows an easy step by step process that makes the development of your e-marketing campaign easy. The on-line program can be quickly learned and applied to what ever custom message that you plane to sending to your targeted audience.

Vertical Response provides self-service on-line marketing for companies that want to send e-mail newsletters, promotions, press releases, and surveys. Their service requires no technical experience or knowledge of HTML. Vertical Response is easy to use and easy to achieve the results needed when conducting an e-mail campaign to improve sales of products or services.

Quantum Digital provides easy access to current customers and potential customers. Quantum Digital's e-marketing service provides the ability to send an initial marketing message and follow up messages that keep your products or services in the forefront of current and potential customers.

Elite E-mail Marketing provides a complete on-line marketing solution for businesses. They have a comprehensive e-mail marketing solution for the on-line market. They provide you with all the tools that you need to automate your customer base. Some of the tools they provide include an on-line sign up box for your customer database, on-line visitor sign up form, and on-line subscription form.

The list was developed to help companies find the best service available for them.


Technology and Writing Blog: http://drwetzel.wordpress.com

Wetzel's Word Solutions Freelance Writing: http://www.academic-writing-services.com

David R. Wetzel, Ph.D. - Currently a FreeLance Writer, Retired University Professor and Public School Teacher. He is an avid technology user and researches technologies that impact everyday business applications.

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